Home Security Leads

Exclusive Home Security Leads

Home security leads from homeowners shopping for protection and monitoring. Real-time and sold once.

Why Tru Power

Why buy home security leads from us

Every lead is exclusive, real-time, and compliance-verified before it reaches you.

Exclusive to you

Every lead is sold once, to you. Never shared with five competitors chasing the same homeowner.

Real-time delivery

Leads post to your CRM the moment they convert, while intent is at its peak.

High intent

Survey-qualified prospects who actually asked for a quote, not scraped lists or cold data.

TCPA-compliant

Documented consent and a TrustedForm certificate on every single lead.

First-party data

Generated in-house by our own media team, so you know exactly where every lead came from.

No long contracts

Pay per lead. Scale up, slow down, or pause anytime, on your terms.

Market insight

Why home security leads behave differently

Almost every other vertical here sells a one-time job. Security sells recurring monitoring, so the math is completely different. Acquisition cost is measured against months of retained subscription, not against a single invoice. A lead that installs and cancels in ninety days is worse than no lead at all.

Demand is triggered rather than seasonal. The two reliable triggers are moving and fear. A move-in is the single best moment in this vertical, because the homeowner is already changing locks, utilities, and internet, and security slots naturally into that list. The other trigger is local: a break-in on the street, a package theft wave, a neighborhood group thread. Those spikes are geographically tight and short-lived.

Buyer expectations have also shifted. Plenty of homeowners have already tried a self-install camera and are deciding whether to move up to professional monitoring. That is a different conversation than someone with nothing installed, and knowing which one you have changes the pitch.

Lead quality

What makes a qualified home security lead

  • Homeownership or move-in status, since renters and owners buy different packages
  • Property type, because a house, condo, and townhouse are not quoted the same
  • Existing equipment, meaning nothing, self-install, or an old system being replaced
  • Monitoring interest, professional versus self-monitored
  • Trigger, whether a move, a local incident, or an upgrade
  • Timeline, because move-ins have a hard date
FAQ

Common questions

Do you target new movers?

Yes, and it is the strongest segment in this vertical because security fits naturally into a move checklist.

Can I filter to homeowners only?

Yes.

Do you flag homeowners with existing systems?

Where reported. An upgrade conversation is very different from a first install.

Are they exclusive?

Yes. One dealer per lead.

Simple, pay-per-lead pricing

No retainers. No long-term contracts. You only pay for the exclusive home security leads you actually receive.

Pay per leadNo retainersNo contractsCancel anytime